Conversion Rate Optimisation Services to Turn Traffic Into Leads
Improve conversion rates with data-driven CRO services focused on user behaviour, A/B testing, and performance optimisation that increase ROI from existing website traffic.
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Optimise Every Click for Maximum Conversions
Conversion rate optimisation (CRO) transforms visitor interactions into measurable results. By analysing user behaviour, streamlining digital pathways, and implementing structured strategies, Shanta Narang delivers conversion optimisation services that increase leads, sales, and ROI for businesses seeking sustainable online growth.
- Data-driven CRO insights that optimise user journeys and boost conversions.
- Structured conversion frameworks designed for measurable and scalable growth.
- Tailored conversion optimisation services aligned with your core business goals.
- A/B testing strategies that enhance performance and increase conversion rates.
- Comprehensive analytics revealing friction points and improvement opportunities.
- Expert CRO consulting focused on long-term digital success and user engagement.
Comprehensive Conversion Rate Optimisation Services
Strengthen your digital performance with conversion rate optimisation services built on data, testing, and user insights. Each CRO solution is designed to improve engagement and drive measurable business growth.
User Experience Analysis
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Journey Mapping:
Identifies user paths to improve engagement and reduce friction.
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Behaviour Insights:
Reveals hidden drop-offs through analytics-backed observation methods.
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Interaction Review:
Examines clicks, scrolls, and actions for stronger conversion outcomes.
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UX Refinements:
Implements improvements that enhance clarity and boost conversions.
A/B & Multivariate Testing
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Variant Testing:
Compares page elements to discover the highest-performing conversion combinations.
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Data Validation:
Ensures results are statistically reliable before optimisation changes.
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Element Experiments:
Tests CTAs, layouts, and headlines for measurable conversion lifts.
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Performance Tracking:
Monitors test outcomes to guide continuous CRO improvements.
Landing Page Optimisation
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Copy Enhancement:
Refines messaging for clarity, persuasion, and higher conversion rates.
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Layout Structuring:
Arranges page elements to improve focus and reduce bounce rates.
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CTA Optimisation:
Strengthens call-to-action impact for increased user responses.
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Design Refinements:
Adjusts visuals to support clarity and guide user decisions.
Analytics & Reporting
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Data Visualisation:
Presents performance insights using clear, actionable dashboard formats.
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Conversion Metrics:
Tracks KPIs essential for understanding user behaviour and growth.
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Insight Extraction:
Converts complex analytics into meaningful CRO opportunities.
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Performance Audits:
Reviews website data to guide evidence-backed optimisation decisions.
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Growth Planning:
Builds long-term CRO strategies tailored to business objectives.
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Opportunity Mapping:
Identifies areas where optimisation can boost digital performance.
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Strategic Alignment:
Ensures CRO efforts support brand goals and revenue impact.
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Execution Guidance:
Provides support for implementing conversion-focused improvements.
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Predictive Insights:
Uses AI to forecast user actions and preferences accurately.
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Automated Optimisation:
Applies machine learning for continuous performance improvements.
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Pattern Detection:
Identifies trends humans may miss for enhanced conversion outcomes.
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Adaptive Strategies:
Adjusts CRO actions dynamically using real-time AI analysis.
Client's feedback
It was a great pleasure working with Shanta Narang. She not only has great SEO skills but also extremely dedicated, hardworking and sincere in her approach. I would highly recommend her for any SEO related stuff. She is also a great team player. I have worked with other SEO consultants in the past, but she is “the Best” so far I have worked with. – Highly recommended SEO consultant.
Dilip Apte
One of the best SEO person I have ever met. She won't ever give you a false hope regarding SEO. She is crystal clear in her work. Shanta helped me in establishing my new website, she told me what type of content should I write, she even gave me content outline and the trending keywords.
She was specific in her work, how much content she wants and when she wants for the website to be ranked...
Arpita Trivedi
I highly recommend Shanta for her awesome SEO skills! She has done wonders for multiple websites traffic with her smart strategies and deep knowledge of search algorithms. She is super detail-oriented and always on top of the latest SEO trends, which has made a huge difference for clients. Plus, she is a great team player and always ready to help out and share tips. If you need an SEO expert who delivers results, Shanta is the person!
Siraat Khan
Shanta always demonstrated a growth mindset with positive attitude anytime I spoke to her about our our goals and expectations. What I discovered speaking with her during the projects that in addition to being a competent professional, she also has a really good heart.
Surbhi Sagar
Ms. Shanta Nagar is one of the very few Digital Growth Specialist who knows the science behind Digital Marketing/ SEO, and understands what it means to business. She constructs her strategy aligned with Business goals of the company rather than focusing on some SEO terms which doesn’t yield anything for the company. Not to mention so many of the so called SEO’s are trapped into this circle which has no clarity...
Imran Alam
Shanta comes across as a deligent, committed and sensible individual. She is independent and to the point and doesn’t shy away from sharing her mind and defend her ideas that can benefit the team.
She is very outcome driven and things from a long term first principle thinking...
Kartik Rao
Frequently Asked Questions
1. What is conversion rate optimisation?
Conversion rate optimisation is the process of improving website actions by analysing user behaviour, reducing friction, testing variations, and creating structured strategies that increase leads, sales, and overall performance.
2. Why are CRO services important for businesses?
CRO services help businesses convert existing traffic more effectively, increasing revenue without additional advertising spend. They strengthen user experience, remove barriers, and optimise digital pathways for better results.
3. What is included in conversion rate optimisation services?
CRO services typically include UX analysis, A/B testing, funnel assessment, landing page optimisation, behaviour tracking, analytics reporting, and strategic recommendations aimed at improving conversion rates and website performance.
4. How long does CRO take to show results?
CRO results depend on traffic volume, testing cycles, and website complexity. Most businesses start seeing measurable improvements within a few weeks once data-backed changes are implemented.
5. How does A/B testing help improve conversion rates?
A/B testing compares different versions of page elements to determine which performs better. This method reduces guesswork and supports decisions that improve user engagement and conversions.
6. Are CRO services suitable for all industries?
Yes, conversion optimisation services benefit e-commerce, SaaS, B2B, service-based brands, and informational websites. Any business aiming to increase leads, sales, or engagement can gain from CRO.
7. What tools are used for conversion rate optimisation?
Common CRO tools include analytics platforms, heatmaps, A/B testing software, funnel tracking tools, and behaviour mapping systems that provide insights into user actions and optimisation opportunities.
Drive Higher Conversions with Data-Led CRO Strategy
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